Art Director -The Most Creative Person

Art direction is vital for all art projects and an art director is a soul around which the project survives.  This is an interesting career and it is not quite easy too as it demands a lot of creativity.  It evolved when various art forms of the world moved here into this country.  An art director will constantly speak with his team and extract the work that is wanted.  This makes the project to achieve its goal.  Hence he should be a good communicator who should be able to speak out his thoughts. 

This may look simple, however, it is quite challenging to spell out the ideas in one’s mind and get the output in reality in the same terms.  Hence an art director should ensure synchronization and perfect wavelength amidst all his team members.  Once this happens the team would work smoothly to make things happen in reality.  An art director has to work with various types of artists and hence it is essential to have an in-depth knowledge of all art forms.  He is just like a music director who should be able to create perfect team co-ordination so that no note becomes wrong.  If some error happens then it would affect the entire team output. 

An art director not only co-ordinates his team but communicates with the external sources also.  Especially in a museum scenario liaising with external stakeholders is extremely important to save art.  He perfectly spins around to make arrangements, convince people, decide on what would improve the output, and how the goal is to be achieved within a time frame.  When creating historic art is the project, that is the real tough job which an art director would enjoy.  This is something not easy as everything in the project should be on the terms with the same period of history they are working on.  A small error would invite a lot of criticisms in such a case.   It is part of his job to handle that criticism and positively take the team by accepting and resolving what went wrong.  This might sometimes delay the project stabilization and might result in earning a bad name. 

An art director consistently takes the feedback from the audience and improves in his work.  He is not someone who resists negative feedback.  As it is an art that is involved he should be open for any type of feedback.  You can meet one in a museum and hence try visiting museums.